E-commerce Website: Multinational Bakery Chain | Case Study
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E-commerce Website Development: Multinational Bakery Chain

Moving in-store sales online



In light of the current developments on COVID-19, those in the F&B industry must quickly shift their offerings online to supply the food demand while consumers are unable to leave their homes.

 
 

Project Overview

An e-store where visitors can choose from the brand's wide selection of food and drinks, place orders, apply discount codes, and select delivery dates.


Challenges

  • Boost sales by making online ordering possible.
  • Revamp the existing website to resonate with the target consumers.

Solution

  • A robust e-commerce portal was built within 2 weeks.
  • Site architecture organization to showcase their great product imagery and for users to easily access the menu, contact, and delivery details.
  • Web design update in line with their rebranded visual identity: fun and vibrant while maintaining an overall clean and minimalistic look.

Scope of work

Site Architecture

Design Conceptualization

Development and Execution


Results

1.5 Weeks

Project Turnaround Time


235%

Increase in Website Visitors

340%

Increase in Goal Conversions

About the Client

A boutique bakery concept well-loved for its wide variety of quality and freshly baked bread and pastries.

Founded in Singapore, it now has close to a thousand outlets in 17 countries.

Webpuppies has been a long time digital partner of this internationally renowned brand, handling several websites under its umbrella since 2011.



Headquarters

Singapore


Industry

Food and Beverages



 

Project Snapshots

 
 
 

 

Shop page

 
 
 

 

Product page

 
 
 

 

Cart page

 
 
 

 

Checkout page

 



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